We get it; you are a business owner who wants a little shove down the success runway. But how do you do it? You’ve probably tried to market your products in all ways feasibly possible by setting the right marketing objectives and strategies.
However, it feels like all you do is take L’s. Calm down. Breathe in and out. Maybe all you need is an idea hub to spark Jack Ma in you, and you’re certainly on the right platform!
So you’ve heard about 3D product animation, huh? Thumbs up, you’re just about to discover the necessities that come with 3D animation.
It’s as simple as it sounds. With a 3D presentation, you can seamlessly show off your product and its features in unique ways. It also allows you to launch your products and services on different platforms at the same time. Fascinating, right?
3D animation can help inform, entertain, and captivate customers in ways that poster you smeared outside your stall can’t. This method ultimately revamps your business in alluring ways you didn’t think possible.
Hold on a bit…
Here are some quick takeaway facts:
- According to a recent study, companies which used 3D animations to promote their products were able to raise their sales by 40%
- 96% of B2B firms plan to use video in their marketing strategies in the coming years.
- 81% of people highlight 3D video animations on the brand website.
- 93% of today’s advertisers use 3D product animation videos for their online communication, marketing, and sales.
There are countless ways to market and showcase your products, but as competitors would be doing similar things, it wouldn’t offer you with that robust competitive advantage. Instead, a professional animation firm would be your tight-lipped secret to make a killing in the already stuffed marketplace.
Wouldn’t you want to break away from clutter? The emphatic answer to such a question is YES. There are 7 proven ways 3D animations can boost your business. Let’s take a look.
Ways in Which 3D Animations Can Boost Your Business
The goal of every business owner is to succeed in marketing his/her products or services. Here are top 7 ways that 3D Animations can help you boost your marketing strategy and raise your sales.
1. Attractive Display of Products
Congratulations, you’ve just bought a new batch of products, and you can’t wait to show them off ASAP, right?
Do you have professional videography to set you up for the job at hand?
A professional, colorful, eye-catching page having your customized 3D animations is one way to attract customers these days. Would you instead read an article detailing your product and its features, or watch an animation which shows the nuts and bolts of your product? Which sounds better, huh? Probably the second option.
You’re not alone on this one. Potential customers are four times more likely to view an animation or photos about a product than they are to skim an article about it. Therefore, naturally, when you have a 3D product animation on your company website, it’s more likely to attract and build a community of customers and retain their attention.
We dare say that video is the crème del a crème of advertisement and marketing, so don’t forget to pitch it into your promotional strategy.
2. Raise Your Brand Image
It takes a lot to set the sales ball in any organization rolling. For example, you want to elevate your brand image, 3d animations can do help you do the job.
The final appearance and feel of a 3D product animation video are simply impressive! When the designing of the video is done in the right manner, it makes your product exclusively appealing, thus setting a tone of positivity to your business.
Who wouldn’t want to create a lasting impression about their products?
3. Sell Products 24/7, 365 days
Okay, you want to display your products attractively and raise the image of your brand. We agree with you- that’s awesome. But, what could beat round-the-clock product sales? Your answer is as good as mine!
3D animations allow you to market and sell your product 24 hours a day, all year round. Once you’ve crafted your animation, it can advertise on-sale products to your customers in different time zones whenever they want to view them. That’s pretty cool, folks (wink!)
With animation, you can be able to describe your products explicitly, making it perfect for displaying their features. Convenient, right?
4. Enhance Readability
Yup, that’s true, there is an exceptional videography studio in your backyard to help you polish product readability.
Now that you know one or two things about boosting your sales, here’s a bit more insight. Concise guidance or how-to video serves as the ideal way for the customers to be introduced to the product.
You can use the 3D animation video to display the product’s helpful features, narrow down on its benefits, and show the simplicity in using it. It’s an amazing way to captivate and retain customers who have already invested in your firm.
Going the extra mile and providing your clients with all useful information states better than a thousand words that you care about them genuinely. Loyalty does come with a lot of demands, but it couldn’t get any easier than sourcing for quality 3D animation content.
5. Describe Your Products within Seconds
Are you ready to showcase your products’ features in less than a minute?
We get it, product statements matter. Just take American Airlines, for example, and how its video adverts are short and precise. You can pull that off too!
One of the unique benefits of marketing products via 3D animations is that it helps you explain essential features within the blink of an eye. In this dynamic world, where time is a necessity, strive to portray your motive and messages to them within the shortest possible period.
Customers can’t sweat to make ends meet and still struggle to view your products’ descriptions. Leave that hassle behind with state-of-the-art 3D product videography.
6. Engage Customers
What did you hear about customer engagement? Customer engagement is changing with time and technology. Engaging your customer is important because it will help them decide whether to choose your product or the competitors. But before you grumble, let’s face a few facts…
Gaps between what customers expect and what enterprises deliver are there. They’re not fiction. You should be quick-thinking about ways to bridge such gaps if you want to achieve business success.
Fortunately, 3D product animation is no fluke when it comes to ultimate customer engagement.
Intuitive 3D animations help you to engage with your customers on a whole new level. An interactive 3D product animation not only lets your customers engage with the products, but also helps entice prospective customers.
When you display features in 360 degrees view, you give people a chance to experience your products in real-time. A virtual presentation will teach customers one or two things about your products and elevate their experience.
Here is the cherry on the cake: you can still be in the prototype, manufacturing, or testing stages of a product offering and still present an animated explainer to get your customers revving about it.
The combination of captivating voice-over and heavy visuals really drives the point home. Talk about killing two birds with one stone!
7. Share-ability in Multiple Social Media Platforms
Share-ability is limitless. If you really want your sales to skyrocket, a shareable product video is the best way to get started.
Did you know that 93% of brands gained new followers because of a video on social media? So why are you still reluctant? Get your idea in the public eye and watch it become a sensation.
To some extent, online marketing solutions can attribute their success to the presence of a wide range of social platforms. Facebook, Snap Chat, and YouTube are indeed the best media to promote your 3D product animations.
Most businesses are fully aware of the importance of advertising their videos on social media, as 90% of their target audiences are present on such platforms.
With the help of social media, you can seamlessly create your product video to look more professional and easy to understand, hence making a significant impact on your target audience.
If your content is unique enough, it will amass shares and likes too, which will raise the visibility of your business.
So, come equipped with unique content and let the videography experts do the magic.
Why Now is The Most Ideal Time to Invest in 3D Product Animations
Are you ready to get started with top-of-the-line 3D product animations? What superior way to boost sales and grow your entity than to reach out to your customers with captivating, memorable content?
3D animation is an easy and quick way to make enriching video content, and at competitive rates too.
3D animations put life into perspective as no texts or live videos can. From automobiles to home designs to architecture, 3D animations can help you shoot your shot.